Sheer Bride by Jo Malin

MODERN SIMPLICITY, EASY TO LOVE and EFFORTLESS TO WEAR

With this collection we introduce a renewed motivation to bring effortless, flattering silhouettes and attention to detail into the contemporary bridal landscape. Inspired by the self-assured, liberated woman, the label offers a modern yet graceful statement.

Morning

Spring/ summer 2020

The debut collection “Morning” is a modern bridal collection that explores the boundaries between classic bridal and minimalist fashion courageously.

This body of work is all about freshness, clarity and a sense of ease: crisp lines, light-weight skirts, clean yet dreamy designs that make the bride feel natural, bright and ready for life’s new great adventure.

Available to try by appointment only
Stockists coming soon.

Email to book: sheerbridal@gmail.com

the refined rebel bride

She is a modern woman who loves fuss-free looks with a sophisticated aesthetic.

A self-reliant and open-minded thinker, who is determined to follow her own bridal rules.

Unbound by tradition, she knows she can be as playful, powerful, edgy or elegant as she likes.


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